WhatsApp Automation
Broadcast templates. Track conversations.
Pick an approved template, choose a segment, and Callswala fans it out — tracking delivery, reads and replies per conversation category.
The problem
Bulk WhatsApp sending without category awareness is how operators get rate-limited or banned.
How Callswala solves it
Callswala enforces template-category rules, honors per-org daily limits, and surfaces the 24-hour-window billing implications before you hit send.
What you get
Segmented sends
Send to a saved lead segment with one click.
Category-aware billing preview
See estimated Marketing / Utility / Service conversation costs before sending.
Delivery, read, reply analytics
Per-campaign dashboard with the metrics that matter.
FAQs
What about opt-outs?▾
Customers replying 'STOP' are auto-suppressed from future Marketing categories.