CRM & Attribution

Talk to the rest of your stack.

POST inbound form submissions to Callswala's forms endpoint and they become journey events. Subscribe outbound webhooks to push call/lead events anywhere — Slack, Zapier, a custom CRM.

The problem

No SaaS lives alone. If integrations are an afterthought, the data stays trapped.

How Callswala solves it

Callswala ships a forms endpoint, a campaign-level webhook & post-call URL, plus a test-webhook utility so you can fire sample payloads and verify your downstream handler.

What you get

Forms endpoint

Public endpoint for inbound form submissions — auto-creates a lead + journey event.

Per-campaign webhooks

Different downstream targets per campaign.

Post-call URLs

Fire a callback when a call ends, with the full call log + lead context.

Test webhook utility

Send a sample payload from the UI; see the response status & body.

FAQs

Are webhook payloads signed?

Yes — HMAC-SHA256 with a per-org secret. Verify before processing.

See it on a 20-minute demo.

Book a demo