Route calls to the right person, every time.
Build routing flows from simple building blocks: teams, ring strategies, business hours, and failover targets. No XML, no IVR scripting.
The problem
Generic IVRs send every caller through 'press 1 for sales, press 2 for support' even when you know exactly who should pick up. Calls drop. Leads vanish.
How Callswala solves it
Callswala's routing is configured at the team and number level. Define who rings, in what order, and what happens when nobody picks up — all in a visual editor.
What you get
Simultaneous, sequential, scheduled
Pick the strategy per team — ring everyone at once, in order, or only during shift windows.
Business hours & after-hours
Different routing inside vs outside business hours; voicemail or WhatsApp follow-up after hours.
Mobile failover
If softphone is offline, ring the agent's mobile number automatically.
Per-number overrides
Same team, different behavior for different campaign numbers.
FAQs
Can I route by caller location?▾
Yes — use rules on caller country/area code to send to region-specific teams.
What about voicemail?▾
Voicemails are recorded, stored against the call log, and attached to the lead's journey timeline.